I Quit, Now Let’s See Some Video Real Estate Marketing
While I have been reading about video for some time, I have had so many fires that I have not been able to get my mind in the right place. Now, with the help of my friends, I have decided to quit a few of the things that are taking too much time and focus on the things that are really important.
Eighty-percent is the number that resonates with most if not all internet marketers, which is the number of real estate searches that originate online. So, where do we go from here? I went to the apple store bought myself a Mac and found a quality DV camera.
Today, RISMedia had an interesting article on video in real estate: YouTube: A Modern Take on Real Estate Technology : RISMedia. In it, Thomas Harpointer, CEO and founder of AIS Media, said:
The big driving force behind the evolution of real estate Web sites right now is Web 2.0. Web sites have made the transformation from informational- driven brochures to critical business tools, so the average broker’s role is going to continue to grow in terms of technology and the Internet as agents, brokers, and developers are starting to see the value of Web sites. Buyers can peruse hundreds of homes on the Internet before hitting the streets with brokers-helping to make their jobs more efficient. . .Video is a key component to raise the bar, and a few years from now it will be expected. Many agents are receiving the majority of leads from the Internet, which is less work for them. The more tools that are provided for the buyer, the more properties will be moved in a shorter period of time.
We all know that time is money, so let’s get out there and generate those leads.
